Ski the holidays...
Perry, here you go again with the idea that they can sell some unlimited number of points forever and ever and ever and ever amen. They can't. They can only sell the number of points that equal the total allotted to the resort and stipulated in the governing docs (based on factors that have been explained to you over and over in this thread.) In order for your example here to be logical then Mountainside cannot be allotted any less than the 50K times 200 already sold - 10M. I haven't seen Mountainside and have no idea how many units are there or how they are configured, but eventually that resort's points allotment will be SOLD OUT. Even if the sales rep is selling based on the premise that points at any resort can be used at any other without a home resort advantage (which we don't know to be the case,) the sales rep will be required to disclose usage provisions and the buyer will realize that demand will be a huge factor to consider.
I expect a home resort advantage. But let's assume your idea is how it works and there isn't one - points are points. I still don't understand how that's any different from how the current system works now. Take a look at a resort where Platinum season extends throughout the year - they can sell 52 weeks times as many villas at the resort. For example, every potential owner can be sold on Christmas Week in Hawaii at Kauai Beach Club but only as many owners as villa units can reserve it. Another example - SurfWatch has 10 3BR oceanvista units and Platinum season extends for 13 weeks. That means the sales reps can sell the dream of the July 4th holiday premium week in one of those villas 130 times over, but only 10 owners in a given year will actually GET the dream.
So whether you're dealing with a home resort advantage or not, it all comes down to supply and demand based on limited availability. That makes your argument about "selling the dream" irrelevant in the argument of whether a points system could be better or worse than a weeks system.
Marriott's new sales scheme will be fueled by hundreds of thousands of Marriott owners who deposit their weeks into the system. Marriott need not deposit a single week at day one.
In fact lets examine just that - on day 1 Marriott sends out eMails and hold webinars and in 1 week have 50,000 weeks deposited into the sales scheme - Marriott has deposited none, zip, zilch.
One Week 52 at Mountainside is in there as well as week 52 at MOC and Summit Watch - all the hottest of the hot weeks are in the system - Marriott has none. Each unit gave the owner 50,000 Points into their account.
Let's say that 25 owners from each of these weeks decide to pay the $2,500 membership fee and a total of 1,000 weeks are deposited and Marriott gets $2,500,000 in cash and issues 50,000,000 Points. Marriott has yet to have 1 Point in the system.
Marriott buys 1,000 Bronze weeks at Summit Watch for $1,500 a pop for $1,500,000 which leaves them $1,000,000 in the bank.
Marriott decides to make each worth 25,000 Points, a Mid July week at Beach Place Towers generates 30,000. Marriott now deposits 25,000,000 Points into the system which are now up for sale.
Marriott decides that each Point will sell for $4 each. That's $100 M in sales on an investment of $1.5 M - not bad.
Marriott salesreps all over the country realize that the 25 week 52s at Mountainside will be in the system for 30 days before they are available for reservations. For 30 days the salesreps will show Ma and Pa 25 reservations at Mountainside for week 52.
100 Marriott salesreps each sell a 50,000 Point Platinum package for 5,000,000 Points @ $4 each = $20,000,000 in sales on day 7 (give them a week).
Each sale is for ski bums from around the country who want to ski New Year's Eve at MountainSide.
30 days later reservations open and 25 lucky folks get to ski Park City New Year's Eve. What about the other thousands of folks - buy more Points and reserve Christmas and New Years for 100,000 Points next year.
Marriott violated no laws or rules - hell it sets whatever rules it wants.
Marriott never had a Week 52 in inventory and never needs to do so since it isn't about selling an actual Week 52 anymore but reservations to some Marriott's owner's Week 52.
All the Marriott salesreps are going to do and say is:
"A reservation made at MountainSide for Week 52 requires 50,000 Points and I just happen to have 50,000 Points for sale now - will that be cash or financed at 18.9%?"
Unethical? Well some of them will get the reservations, so it wasn't a real lie. Buried somewhere in all the paperwork will be the one little sentence: "Reservations subject to availability" that members will acknowledged by signing their name.