When a manufacturer refurbishes a returned product and resells it, it's explicitly labeled 'refurbished' because it's not a 'NEW' product.
When you take back a TS UDI, there's nothing to refurbish and it's indistinguishable from the original product. So there is no difference between NEW or USED.
From a COGS (Cost of Goods Sold) perspective, I would argue that COGS for a deed taken back by Ovations is more than their unsold deed. After all, Ovations incurs costs that must be allocated to the deeds taken back.
So,
@dgalati, if your point is Wyndham is somehow no different from Exit companies and shouldn't be selling the deedbacks at full price again, it doesn't make sense.
Exit companies are like undertakers getting rid of dead corpses collecting fees for the disposal. Wyndham Ovation brings them back to full life endowed with VIP potential so as to protect its brand.
Ok,
@Braindead, don't stretch my analogy and argue why 'resale' is not a dead corpse and how it still gets VIP Benefits or that I am calling Wyndham Dr. Frankenstein!
Please indulge me as I indulge in a cute/clever/stupid analogy!