Yes.
If 5 members of my family were gone, what am I shopping for?? flowers for their graves?
There are percentages that don't adequately portray the reality for some families.
My family hasn't lost .05 yet, but we still could, and it would hurt. I am more likely to wrap up cans of food for my mother for Christmas than get her more junk she doesn't need.
If people wanna shop, go for it, but well more than .05 of our population lost jobs. Maybe that's not a problem for retirees, but they are the ones most unlikely to make it to Christmas.
for some people, release from hospital of a loved one will be what they really want for Christmas and no pricey electronics will change that.