Rebranding : does it devalue the deeded week HRC properties?

Should I assume all this will devalue hyatt deeded weeks in the HRC system?
 
Should I assume all this will devalue hyatt deeded weeks in the HRC system?
Hyatt weeks have value for a reason and it isn't necessarily the name. It is the quality of the resorts and access to the point system. I don't see a name change impacting value. Now if they removed the ability for resale weeks to use points, that would kill off value in quite a few weeks, but not some others.
 
What I find annoying is that owners must pay the costs of the new signage at our resorts.
 
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