Nielsen Household

[jp10558]

No surprise that streaming services have increased at the expense of cable and broadcast TV
And those people that use "sharing" https://en.wikipedia.org/wiki/BitTorrent and a VPN would not even register on the Nielsen ratings - Sacré Bleu !

I'm not sure those people matter to the makers or distributors though as they're not paying. I suppose same as if you shared a Netflix password back in the day or always watch your TV down at the bar or a friends house or something.

 

[Brett]

I'm not sure those people matter to the makers or distributors though as they're not paying. I suppose same as if you shared a Netflix password back in the day or always watch your TV down at the bar or a friends house or something.

yes, it was just an example of TV viewers not counted by Nielsen - somewhat similar to internet sites like https://the.buffstream.io
But I suppose anyone not keeping a Nielsen diary isn't technically counted except statistically, maybe it only matters to advertisers or those funding the programs

 

[1Kflyerguy]

I'm not sure those people matter to the makers or distributors, though, as they're not paying. I suppose it's the same as if you shared a Netflix password back in the day or always watched your TV down at the bar or a friend's house or something.

Companies like Netflix can tell if you are sharing a password, traveling, etc., based on your IP address and machine ID. I work for a large cloud-based software company, and we can definitely detect PW sharing if you are using your phone, laptop, VPN, etc.