These deteriorating relationships between MVC villa resorts and adjacent "anchor/Signature" hotels can be traced to the demise of the Recreation Agreement between the Desert Springs Villas One Owners at Marriott's Desert Springs Villas One and the then owner of the JW Marriott Desert Springs Resort and Hotel, the Host Corporation. In hotel circles, HOST has a reputation of being bottom line, ruthless, "sell your mother at all expense, to make a penny" people. Host began their destruction course in Palm Desert by reducing DSV One owners and guests access to the hotel and spa, from seven days a week, to five, with significant limitations, and the hotel has continued to further reduce the value of the Recreation Agreement, at the same time, reducing the hours of spa, and the days of the week the spa is open, and attributing the spa's reduced operating hours to Covid 19 and staffing shortages.
MY THEORY, LISTEN LOUD AND CLEAR, IS FOR MVC VILLA OWNERS AND GUESTS TO BOYCOTT ALL REVENUE PRODUCING OUTLETS AT THE ADJACENT HOTEL (E.G, GOLF, FOOD AND BEVERAGE, SPA, ETC.) DURING THEIR ENTIRE STAY AT THE MVC/VILLA RESORT. FURTHER, I EMPLORE MVC/VILLA HOMEOWNER ASSOCIATIONS TO NEGOTIATE ATTRACTIVE ARRANGEMENTS WITH AREA BUSINESSES (E.G. GOLF COURSES, RESTAURANTS), AND TO DIRECT MVC/VILLA RESORT OWNERS AND GUESTS TO THOSE NON-ANCHOR HOTEL AREA BUSINESSES, TO SUPPORT A BOYCOTT OF THE ADJACENT THE HOTEL.