To get something like this off the ground it's going to take more than $50.00 dollar trades. I can see $50.00 in 3 to 5 years but initially it's going to have to be almost free. Your #1 asset will be those 3, 4 or 5 year commitments. Year to year deposits are ok but in order to build something special you should attempt multiyear arrangements.
THE BIG QUESTION:
What would it take for a savvy TS owner to make a 3, 4 or 5 year commitment? Also what would it take for the uninitiated (remember they are the majority) to do the same?
How about any or all of these:
• First 30 days – free or reduced lifetime membership with 2, 5 year or 1, 10 year deposit. This could be done for resorts rated above a certain level or it could be nondiscriminatory.
• Annual membership done per unit. Reduce rate for multiple unit owners. ($30.00 for 1 unit $10.00 for each additional).
• The first 25,000 deposits free (4 or 5 year minimum commitment). Again this could be for resorts rated above a certain level.
• Single year deposit ok if already a member for fee of $40.00. If not a member $50.00 or $60.00. In either case allow confirmation before deposit.
• Trade ups – one level no charge, two levels - 2 in for 1 out
• Trade downs – one level nothing, two levels - 2 or 3 out for 1 in
• Owner of a week will be notified immediately when his week goes off market. Up until that time he is free to rent the week. In the case of a rental, a rental certificate would be issued by the exchange company – the fee $50.00
• The process for reserving a unit – You reserve a unit it is then classified as reserved for 12 hours (everyone will be able to see it). The unit is then confirmed unless someone with a stronger unit wants it. The person with the strongest deposit gets the unit. If there is a tie, the earliest request is the tie breaker
• Units with a grade of E or 1 will go to the auction block at the 60 day mark. The 60 day auction will be members only and have a starting bid of $100.00. The auctions will last 7 days
• If a unit is not taken by 60 days before check in it is downgraded 1 notch therefore units initially rated 2 will go to auction at the 60 day mark. 3’s will then be available to 2’s, 5’s to 4’s etc.
• At 45 days all unclaimed inventory will be reduced another notch. The 45 day auction will be available to everyone. The starting bid - $70.00. Non members will have to purchase a guest certificate along with their winning bid. The auctions will last 3 days.
• At 30 days all inventory will be auctioned off. This will also be a 3 day auction.
• If a unit has to be downgraded 1 year it will not change the deposit rating. If it has to be downgraded a second year the deposit will lose a half rating (3 will become a 2.5). It will remain at that level unless it has 2 consecutive years of reduction. It will then lose another half rating and so on.
• Units that are taken very quickly (averaged over 3 years) will be upgraded.
Please forgive my ramblings but I was having so much fun!
ANOTHER CRAZY IDEA:
How about a new TS rating system? The 4 components that make up the rating would be the resort itself, the resort amenities, the location, and the time of year. I would suggest a rating in each category from 0 up to 1.25 with special 1.5 grading for excellence. Just as a 4.8 would be considered an A-, a score above 5 would be considered an A+
A = 5
B = 4
C = 3
D = 2
E = 1
Just brainstorming.