Article that mentions TS marketing costs

[TUGBrian]

Ive not ever seen this actually in print before, but its not like the information wasnt common knowledge.

http://www.4hoteliers.com/4hots_fshw.php?mwi=3550

Bluegreen Corporation reported its sales and marketing expenses increased from 55% during the three months ended June 30, 2007 to 62% during the three months ended June 30, 2008.

quote above from the article.

so 55% to now 62% of the cost ....is sales/marketing costs...and some still wonder why timeshares depreciate immediately.

 

[dukebigtom]

I believe they report this every year at the annual meeting. I suspect most companies do but don't know that. As you say, it is pretty common knowledge, at least for those who are somewhat educated about the industry.

BigTom