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Another HHonors Devaluation?

Most of us on this site are timeshare owners. We know that season as well as location is what gives our timeshare week that we own value. A winter week in the northeast on the ocean has much less value than a summer week. A week when the kids are out of school in Orlando has much greater value than when the kids are in school. Therefore, for Hilton to price the Hilton Honors points required during prime season greater than during off season is just in line with the timeshare mode and good business.

That would be very on-point if Hilton had decreased the off-season point requirements as much as they increased the high-season requirements, such that the average point requirements stayed the same. But they didn't do that. They didn't reduce any off-season requirements. They merely raised the high-season ones.

Thus, it was a devaluation of HHonors points. A very significant one, from what I can tell.

-Bob
 
Someone has calculated both the increases and decreases in redemption points under the new rules. Though the required points have generally increased, there are also some that have decreased.

See here: wandr.me/images/HHRates.xlsx
 
What concerns me more is the premium rooms!

That would be very on-point if Hilton had decreased the off-season point requirements as much as they increased the high-season requirements, such that the average point requirements stayed the same. But they didn't do that. They didn't reduce any off-season requirements. They merely raised the high-season ones.

Thus, it was a devaluation of HHonors points. A very significant one, from what I can tell.

-Bob

There is no question that this does devalue HHonors points particularly during the prime season. As I mentioned Hilton did this to charge more during prime season and have less rooms booked during that time using HHonors Points. Yes they could have and probably should have lowered the points required during off seasons.

However, what concerns me more is the premium room rates at some resorts, and the availabilty of regular standard rooms to reserve with Hilton Honors points. Hilton has a policy of no black out dates which is great, however, with a hotel of say 100 rooms they could have 10 of them considered standard rooms priced at say 40K points, and 90 of them considered some type of premium room i.e., ocean front, ocean view, penthouse, high floor, mountain view, city view etc. and therefore between 100K and 150K points a night.
If the 10 standard rooms are already booked, having to book these high point premium rooms using HHonors points surly would devalue HHonrs points
 
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