It's Official - New Hyatt Vacation Club Coming to Orlando

[dioxide45]

This was discussed in the past and the land that Marriott Vacation Worldwide had submitted site plans for a property in Orlando near the Marriott World Center Hotel. It was announced on the Marriott Vacations Worldwide earnings call this morning that this will indeed be a Hyatt Vacation Club. Previously, they hadn't definitively indicated the brand.

 

[jwalk03]

Just listening to this call from from this morning. No timeline was given, but he did confirm that it would be a Hyatt Vacation Club add in Orlando. The first new build add to Hyatt Vacation Club in over a decade, and would be build with a "capital efficient partner" and include a new sales center to drive Hyatt Sales in the largest timeshare market in the world.

 

[jwalk03]

O actually just found it in the presentation. Targeted opening is 2027 with 289 units.

 

[rdc]

A nice addition, but are new Hyatts really only by name since now part of Marriott? I guess as it falls in line with the points system (selling weeks vs. portfolio points) that will be OK.

 

[jwalk03]

A nice addition, but are new Hyatts really only by name since now part of Marriott? I guess as it falls in line with the points system (selling weeks vs. portfolio points) that will be OK.

This resort will be a part of the Hyatt Vacation Club, and sell Hyatt Points, not Abound points. There are no plans to incorporate Hyatt into Abound. The only way a Marriott owner could book this resort would be as an exchange through Interval. Just like all the existing Hyatt resorts.

 

[GTLINZ]

The original article referenced by @dioxide45 speculated that new Orlando development would be Hyatt so they could setup a sales center for the HPP points programs. Sounds like he was correct.

Most HRC resorts are not in major markets and inventory is limited. HPP inventory has been built on buybacks of HRC inventory. This sounds like HPP inventory only, sellable in a major market, and inventory would likely be accessible to HRC owners 6 months out just like other HPP inventory.

I would enjoy having access to Orlando. Good news.

 

[dioxide45]

The original article referenced by @dioxide45 speculated that new Orlando development would be Hyatt so they could setup a sales center for the HPP points programs. Sounds like he was correct.

Most HRC resorts are not in major markets and inventory is limited. HPP inventory has been built on buybacks of HRC inventory. This sounds like HPP inventory only, sellable in a major market, and inventory would likely be accessible to HRC owners 6 months out just like other HPP inventory.

I would enjoy having access to Orlando. Good news.

I think this might put more stress on HPP inventory at the other Hyatt resorts. People will buy HPP points, which many of them will be from the Orlando property, in order to not make reservations in Orlando.

 

[socaltimeshare]

So easy to trade into Orlando via Interval already. This build is not something that excites me, which is good news, as I won’t be tempted to join Portfolio.

 

[jp10558]

The original article referenced by @dioxide45 speculated that new Orlando development would be Hyatt so they could setup a sales center for the HPP points programs. Sounds like he was correct.

Most HRC resorts are not in major markets and inventory is limited. HPP inventory has been built on buybacks of HRC inventory. This sounds like HPP inventory only, sellable in a major market, and inventory would likely be accessible to HRC owners 6 months out just like other HPP inventory.

I would enjoy having access to Orlando. Good news.

So, I get being brand loyal, but isn't Orlando just about the most accessible timeshare location in the world? Like, yes, you may need to use II or RCI or their cash options, or do a direct trade or rental here on TUG, but I really question how many people (in the know) are going to want to buy in Orlando OR use expensive points when it's almost always available cheap in II and RCI.

 

[GTLINZ]

I think this might put more stress on HPP inventory at the other Hyatt resorts. People will buy HPP points, which many of them will be from the Orlando property, in order to not make reservations in Orlando.

Agreed. It is bad news from that standpoint - hence it will be important to book HRC inventory outside 6 months before it becomes available to HPP owners. But yes you have a good point - more competition.

 

[GTLINZ]

So, I get being brand loyal, but isn't Orlando just about the most accessible timeshare location in the world? Like, yes, you may need to use II or RCI or their cash options, or do a direct trade or rental here on TUG, but I really question how many people (in the know) are going to want to buy in Orlando OR use expensive points when it's almost always available cheap in II and RCI.

You are correct - but you are "in the know".

The fact is you won't find many "in the know" buying, but they will be able to find new victims in this market.

 

[dioxide45]

So, I get being brand loyal, but isn't Orlando just about the most accessible timeshare location in the world? Like, yes, you may need to use II or RCI or their cash options, or do a direct trade or rental here on TUG, but I really question how many people (in the know) are going to want to buy in Orlando OR use expensive points when it's almost always available cheap in II and RCI.

They don't care about how many timeshares are already in Orlando. It is all about the sales office. They say they can sell $40-$50 million in sales out of that office per year. They can't do this in any other market. Timeshares are sold, not bought and Orlando is the biggest market in the world.

 

[bizaro86]

So, I get being brand loyal, but isn't Orlando just about the most accessible timeshare location in the world? Like, yes, you may need to use II or RCI or their cash options, or do a direct trade or rental here on TUG, but I really question how many people (in the know) are going to want to buy in Orlando OR use expensive points when it's almost always available cheap in II and RCI.

Their goal isn't to make the system better for owners, it's to sell more timeshares. Orlando doesn't help at all with the first goal but helps a lot with the second.

 

[rdc]

Agree with your comments. Orlando is fairly well saturated with timeshares already. It may be the push for sales. I was always hoping for a Hyatt timeshare in Aruba, but that never seemed to be in the cards.

 

[GTLINZ]

Here is Jeremy's original video on this subject

 

[jp10558]

Their goal isn't to make the system better for owners, it's to sell more timeshares. Orlando doesn't help at all with the first goal but helps a lot with the second.

I guess this is something I don't really understand about MVC - HGV sells DRI at HGVC locations now (I went to a required presentation) - couldn't they have just used one of their existing locations to sell Hyatt?

 

[claraj]

I think Orlando gets a ton of visitors for obvious reasons, Disney and Universal so it's easier to get people into a property vs other locations.

 

[dioxide45]

I guess this is something I don't really understand about MVC - HGV sells DRI at HGVC locations now (I went to a required presentation) - couldn't they have just used one of their existing locations to sell Hyatt?

They already have sales offices at the other locations.

 

[bizaro86]

I guess this is something I don't really understand about MVC - HGV sells DRI at HGVC locations now (I went to a required presentation) - couldn't they have just used one of their existing locations to sell Hyatt?

I'm pretty sure their licensing deals with Marriott and Hyatt don't permit cross-sale between the brands.

 

[gravityrules]

Nice, a new timeshare build! Even if it's the last place that 'needs' another timeshare .... what was the last new timeshare build completed in Continental US?

 

[Luvtoride]

Exactly my thoughts….Orlando…Really?


Sent from my iPad using Tapatalk

 

[jp10558]

I'm pretty sure their licensing deals with Marriott and Hyatt don't permit cross-sale between the brands.

Then I'm back to why in the heck they bought both companies? At least HGV can combine sales and have an "upgrade path" logic (that is specious IMO) but MVC just has ... completely separate brands so it's literally hoping both independently make a decent profit and almost no synergy between them.

I'm surprised they haven't' tried to buy IDK Ace Hardware and IDK Dunkin with that logic. /s

No, I know - there are all sorts of holding companies basically treating the owned companies like we might treat stocks...

 

[dioxide45]

Then I'm back to why in the heck they bought both companies? At least HGV can combine sales and have an "upgrade path" logic (that is specious IMO) but MVC just has ... completely separate brands so it's literally hoping both independently make a decent profit and almost no synergy between them.

I'm surprised they haven't' tried to buy IDK Ace Hardware and IDK Dunkin with that logic. /s

No, I know - there are all sorts of holding companies basically treating the owned companies like we might treat stocks...

Marriott Vacations Worldwide acquired ILG (Interval Leisure Group). Which at the time owned Hyatt, Westin and Sheraton timeshare brands. At the time Marriott International (hotel company) had recently acquired Starwood Hotels which owned Westin and Sheraton. Marriott Vacations Worldwide wanted the Westin and Sheraton brands to bring all the Marriott timeshare brands together. With the acquisition, they also received Hyatt Residence Club and Interval International. Along with some other companies in the transaction.

 

[GTLINZ]

Then I'm back to why in the heck they bought both companies?

Maybe MVW did not really care about getting HRC. They got Interval in the deal, and it may be a likely target since they run so much inventory thru it.

 

[claraj]

I could be misremembering but someone posted here that Marriott was selling Abound points at a Hyatt property. I thought that was really odd. I'll try to find it.