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Yelloh / Schwanns shutting down

jp10558

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Did anyone see this? I find it quite sad as they delivered to many rural locations that all the "store delivery" won't go to with frozen food. I also found at least some of their frozen offerings better than the equivalent in stores. I guess it's back to spending weekends driving to the stores for pick up anyway, and having to give up some of the things I think they did better than others. And what a waste of all the trucks etc, but if it loses money I guess it loses money.

Anyone else going to miss them?
 

1Kflyerguy

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I have seen their trucks on the road, but never personally used them.. we live in an suburban environment, and never figured out why I would use them.

Guess I am part of their problems.
 
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dioxide45

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I have seen their trucks on the road, but never personally used them.. we live in an suburban environment, and figured out why I would use them.

Guess I am part of their problems.
It's kinda like Omaha Steaks to me. I just can't see any reason why I would bother using them.
 

easyrider

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Years ago a friend of ours became a Schawnn guy. This was the early 80's when my generation was in our 20's. He came by in his uniform and Schawnn Truck in time to catch a buzz with some friends and I. With our buzz on we decided to sample the goodies. We ended up with the orange and root beer cream sickles. They were so good. I ended up buying a box of each and my wife fell in love with the root beer cream sickles. Everything else on the Schwann brochure was too expensive for us at that stage of our life but every once in a while we would indulge in a box of the root beer cream sickles. I can't remember the last time we had these but I do remember they were really tasty.

Bill
 

Tank

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Frozen mint chocolate covered ice cream bars - yum


We use to have them stop but in the spring thaw the big heavy truck sunk in our drive
No mo 🤷‍♂️
 

jp10558

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I have seen their trucks on the road, but never personally used them.. we live in an suburban environment, and never figured out why I would use them.

Guess I am part of their problems.
Probably - I guess historically it would be convenience - it's only recently that there was affordable to your home store delivery. So if you were elderly for instance, it would potentially help out vs having to go to the store and carry / load your car and then unload at home. If you never used them (and I think this was their huge problem - they couldn't get people to try them out) you wouldn't see the other reason to use them - some of their stuff was just better than the common store options.

It's too bad they didn't try and work out stuff with like "Mom's Meals" or partner with something like "Hello Fresh" - getting the UPS driver to drop off a box filled with a disposable cooler and dry ice blocks is IMHO a big PITA for the recipient to dispose of each time, and of course extra wasteful vs a simple plastic bag or a re-usable cooler bag from Schwanns. Of course, it sill would have needed more like fridge than freezer trucks.

And I know a lot of rural people didn't use them either, but I loved the actually still frozen stuff from Schwanns rather than hoping it didn't melt too bad on the 45+ minute drive home from the store in the summer.
 

jp10558

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It's kinda like Omaha Steaks to me. I just can't see any reason why I would bother using them.
I liked them during the pandemic when I couldn't get steaks much of any other way. Before that I liked them for some of the stuff they had that no one else had anywhere near me. Finally, I also liked them doing the work to package and freeze them. It's more expensive, but the alternative is for me to take a bunch of steaks, open the packs, put them in vacuum seal bags, vacuum seal them (this takes time) and label them to then freeze them. I do it, but sometimes take box put in freezer is nice.

If you don't store a lot of frozen food though, and only buy one day at a time from the store, I can see why there's no benefit. Again, trucking steaks 45+ minutes in the summer heat to then freeze is always a little concerning also. The problem is - for these companies - IDK how they make rural people (who would get the most benefit IMO) to be enough to stay in business. Then again, even Amazon has started running the vans out here, and USPS, UPS, Fedex, DHL, Lasership etc all come out here too. I think maybe the various direct food sales companies should consider putting together something like that to be a cooler truck delivery service.
 

Passepartout

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This shouldn't surprise anyone. There's a food delivery outfit at every supermarket and literally dozens of prepared food outfits. Many of them followed the Schwanns/Yelloh business plan.

The marketplace has spoken.

Jim
 

VacationForever

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When we bought a gorgeous home in the boonies, we bought a ton of stuff from Schwans as there were no stores around. We looked forward to "shopping" with the Schwans truck every week. Too bad.
 
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