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Amazon Considers Opening Hundreds of Bookstores

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Amazon Considers Opening Hundreds of Bookstores - by Leena Rao/ Tech/ Amazon/ Fortune/ fortune.com

"The e-commerce giant is said to be planning a chain of bricks and mortar stores.

Is Amazon about to follow in the footsteps of the bookstores it put out of business? According to The Wall Street Journal, the e-commerce giant intends to open 300 to 400 physical bookstores in the U.S., citing a shopping mall CEO with knowledge of the plans.

This wouldn’t be Amazon’s first foray into the world of brick and mortar retail. In November, the company opened its ever physical bookstore, called Amazon Books, located in the University Village area of Seattle, Amazon’s hometown.

However, shopping at Amazon Books isn’t like browsing for books in a typical Barnes & Nobles. Amazon uses data from its e-commerce site such as customer ratings and sales to decide which books to stock. Amazon’s store also places books face out on the shelves rather than spine out, and includes each book’s Amazon.com rating and a customer review..."

amazon.jpg

Photograph by George Rose


Richard
 
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