While I'd hate to see ads on my GPS, at the same time, I'd like to have the traffic data without having to pay for it (as I do now, so I don't have the data because I didn't subscribe past the free trial period). More to the point, since Garmin charges for map/data updates after the first year, we are more likely to switch to the new Navagon 7100 or 7200, which includes 3 years of data updates and unlimited traffic, next time we need a new GPS.